Equitas America is founded on the concept of membership. Each representative is an Associate Member of the limited liability company which is the broker/dealer. Each Associate Member contributes revenue to the company through commission sharing. Equitas uses the commissions shared by Associate Members to meet its expenses and to add capital strength to the broker/dealer. The Associate Member's profit is then distributed to two profit sharing pools. Owners of the Equitas Patronage Partnership receive a large proportion of the profit as repayment of a return on capital contributed. Any remaining profit is distributed to Associate Members (our Representatives).

This process of patronage, or rewarding each producer according to their production, has its roots in the farm and grain cooperatives of the American Midwest. Equitas operates as a cooperative venture for the benefit of its membership by efficiently processing securities transactions at the lowest possible cost. Implicit in this patronage concept is the responsibility to keep shared expenses low, and yet to provide better support, price and service to you as a group, than you could get as an individual.

Membership requires that we all work for the benefit of the group. Patronage assures that the greatest producers will reap the largest reward.